Falcon brings Bitcoin to blockchain asset management

Falcon Group announced that Falcon Private Bank has become the first Swiss private bank to provide blockchain asset management solutions for clients through cooperation with Bitcoin Suisse AG, enabling clients to exchange and hold Bitcoins via Falcon using their cash holdings.

“Our solution facilitates easy access to blockchain assets and a convenient storage process,” the international financial services group announced. “Additionally, a Bitcoin ATM has been installed in the lobby of Falcon Private Bank’s headquarters in Zurich and is accessible for the public during business hours. After an in-depth enquiry, the Swiss Financial Market Supervisory Authority (FINMA) has given its approval for the launch of this unique new product.

“Following our strategic partnership with Move Digital, a best-in-class provider of digital asset management and investment advisory systems, this is a further tangible element of our new strategy,” said Arthur Vayloyan, the banking boutique’s global head of products and services.

“We are proud to be the first-mover in the Swiss private banking area to provide blockchain asset management for our clients. Falcon is convinced that the time is right to enter this nascent market and it is our firm belief that this new product will fulfil our clients’ future needs.”

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