New hires to aid Lloyds expansion into mid-market business

Alongside the expansion of Lloyds Commercial Banking arm, the bank has appointed Rebecca Wicks as relationship director and Gavin Potter as business development director.

The bank intends to expand the business to mid-market companies which have an annual turnover of between £25m and £100m. The new appointments should help increase Lloyds’ net lending in the mid-markets division even further than they did in 2014.

Before Lloyds, Wicks worked for Barclays and Europe Arab Bank which totals at more than ten years of corporate banking experience. She is moving from Lloyds Bank Trade Finance where she was director of trade sales to join the bank’s commercial banking sector where she will help lead the team’s mid-market offering to firms in Kent.

Insider Media Limited quoted Wicks in a recent article where she said how important medium sized businesses are and how they are sometimes forgotten about under the shadow of larger companies. “Mid-market businesses can be overshadowed by the big financial giants in the City and the glamour of budding entrepreneurs. Yet medium-sized businesses are a driving force in our economy, playing a leading role in providing employment and innovation. I look forward to assisting these businesses by providing them with the support they need to grow,” Wicks said.

Potter will be drawing on his 12 years of business development experience in his new post and will be playing a leading role in developing growth opportunities with mid-market businesses across Kent, Surrey and Sussex, according to Insider Media Limited.

Potter stated that mid-market business for Lloyds is strong and this is an ideal time for him to get involved in this sector. “It’s great to join Lloyds Bank at such an exciting time in the bank’s growth. The area is brimming with strong mid-market enterprises, from hardworking manufacturers to dynamic technology businesses. With Lloyds Bank, I know I have a team that can provide specialist expertise and bespoke financial solutions to them all.

Insider Media Limited summarised that Wicks and Potter will be “servicing the needs of Lloyds Bank’s growing portfolio of mid-market enterprises in the region“.



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