WorldPay, a payments processing company, has launched Mobile Payment Pages, a mobile version of Hosted Payment Pages specifically for web-enabled mobile phones and tablet devices.
Mobile Payment Pages provides merchants with the tools to display secure payment pages on mobile and tablet devices. It can be implemented out-of-the-box and the pages are fully customisable in terms of colour, text styles, language (it currently supports 23 languages) and images, so merchants can provide the same experience to their customers on a mobile device as on their website.
All major card schemes, PayPal and Elektronisches Lastschrift Verfahren (ELV) are supported by Mobile Payment Pages, giving merchants the option to provide preferred payment choice to customers. It has form validation functionality, so consumers get immediate feedback when they complete the payment and address details. At the end of the process, a results page will appear to show the success or cancellation of the transaction.
Philip McGriskin, chief product officer, WorldPay, said: “The global demand for mobile commerce is on the rise but consumers expect an easy-to-use, secure experience. If merchants can get this right, m-commerce presents a significant opportunity for merchants as consumers are no longer restricted to the time they spend in front of a desktop to purchase goods and services. Mobile Payment Pages has been developed based on WorldPay’s Hosted Payment Pages, and is designed to provide the perfect mix of optimisation and secure, easy-to-use payment processes for mobile devices.”
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