NeoMedia Technologies, a global mobile barcode management solutions company, has appointed Colonel Barry Baer as chief financial officer (CFO). Baer will be based in NeoMedia’s headquarters in Boulder, Colorado.
Baer brings more than 40 years of extensive experience as an international finance leader delivering superior growth, liquidity and profitability within dynamic high-growth public and start-up entities. He has served as both CFO and chief executive officer (CEO) to a wealth of public, privately held and not-for-profit companies, and prior to this served as an officer in the US Army for 27 years, retiring at the rank of Colonel. Baer succeeds James Doran, who has left NeoMedia to pursue other interests.
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