IBM Summit Attracts 1000 for Debate on Sustainable Future of UK Business

IBM has opened the IBM Summit at Start with the first day focusing on how organisations can design and build the sustainable cities of the future. The summit forms the business component of Start, an initiative established by HRH The Prince of Wales to support sustainable living. Throughout the summit more than 1000 senior executives and policymakers are confirmed to speak or engage in lively debate, including some of the UK’s most prominent chief executive officers (CEOs) and public sector leaders.

Each of the days at the summit will bring together more than 100 business and public sector leaders with subject matter experts to discuss the issues and opportunities for working together to build a sustainable and smarter planet. The focus will be to understand and discuss exactly what it is that business will do for sustainability and what sustainability can do for business.

Themes to be discussed include: the future of cities, energy, transport, skills, future business leaders, smarter supply chains, financing sustainability and the information revolution.

The final day of the summit will aim to tie together the key issues and ideas coming out of the prior eight days of discussion and debate. The focus will be on dialogue and discussion across the influential audience with peer interaction being an essential component to the success of the summit.

Stephen Leonard, chief executive officer (CEO) of IBM UK & Ireland, said: “Business is at the heart of cities – from the way employees work to the buildings that we work in, to the energy we consume and the type of work we undertake. Progress in sustainability will only come where positive sustainable outcomes achieve tangible business benefits.”


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