Visa has announced that Bill Gajda, currently chief commercial officer (CCO) at the GSMA, will join Visa as head of mobile. Gajda’s position at Visa is designed to further advance Visa’s mobile strategy, working in collaboration with the wireless and financial services industries to bring mobile payments and related services to consumers around the globe.
Gajda comes to Visa with nearly 15 years experience in the wireless industry, including seven years with the GSMA, the organisation that represents the interests of the worldwide mobile communications industry. Spanning 219 countries, the GSMA unites nearly 800 of the world’s mobile operators, as well as more than 200 companies in the broader mobile ecosystem.
During his tenure at the GSMA, Gajda held senior level positions including chief marketing officer, and most recently, CCO, where he was responsible for strategic initiatives including Mobile Money, Mobile Money Transfer, Mobile Advertising, Strategic Partnerships, Mobile Innovation and Business Development. Gajda also currently serves as president of the GSM Foundation, a position he will continue to maintain as head of mobile at Visa.
Prior to the GSMA, Gajda was head of marketing at Ericsson, and also held key positions at Bell Canada International and Telus.
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